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Learn how RevOps leaders are using AI to gain a competitive edge by optimizing their operations, achieving data alignment, and driving efficient revenue growth for their organizations.
Watch VideoWe're in the era of the hybrid funnel - enabling your go-to-market team with a data strategy is critical.
Watch VideoPQLs seem to be all the rage. This has led to a flourishing of new martech vendors that focus on identifying these PQLs. These new vendors are strongly pushing a narrative by which PQLs are the new MQL. If that is the case, should we pivot our activities towards PQLs instead?
Watch VideoOn a recent episode of MadFiles, Sam Levan, CEO of MadKudu, dispels the myth that everyone needs predictive lead scoring, and tells you when (and how!) it can truly be impactful for you to generate more Sales Qualified Leads (SQLs) in your pipeline.
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