Signal-Based playbooks

Rip And Replace

Identify companies about to renew with your competitors.
Engage with the decision maker with one click.
All directly from Salesforce.

Go After Your Competitors

1️⃣ Identify companies about to renew with your competitors

Leverage data already available within MadKudu to engage at the right time.

Identify companies about to renew with your competitors image
2️⃣ Identify the decision makers to engage with, even if they are not in Salesforce yet

Get recommendations directly in Salesforce.
Understand how active the known contacts are and identify new ones

Identify the decision makers to engage with, even if they are not in Salesforce yet
3️⃣ Engage those contacts with an email explaining why your solution is different.

Go straight to your differentiators. You already know they have the need and are educated about the topic.

Engage those contacts with an email explaining why your solution is different.
Hunter Romano, Senior Account Executive at Lucid
Lucidchart logo

"Given how competitive the SAAS sales landscape is right now, most of my best deals have come from ripping out and replacing competitors. MadKudu has been a game changer in helping me determine which competitors are being used in various accounts before having any conversations with the client. I go into these conversations more informed and in a much better position to win business away from the competition."

Hunter Romano,
Senior Account Executive at Lucid
Get a free evaluation of how much pipeline this playbook will bring you