MadKudu for HubSpot
They’ve tried so many other options, but they chose MadKudu.
MadKudu’s predictive technology is able to weed out noisy opinions and tell you which leads or accounts are most likely to convert based on historical data.
Instead of evaluating and purchasing data enrichment vendors, you can simply plug in MadKudu, and obtain the most optimal demographic, firmographic and technographic datapoints to augment your customer profiles.
Give your Sales team the visibility on what goes into each score through actionable signals for successful outreach.
Never be surprised about Sales SLA again; you have full visibility on whether your lead scores are being used by the Sales team and how you can drive further adoption.
Establish a strong feedback loop with your Sales team and the market, with agile flexibility to update the lead scores according to that feedback.